Is there a minimum spend or lead volume?

We build plans around your capacity and your market. Minimums depend on your service area and what's required to run a sustainable campaign. We'll walk you through that on the strategy call.

How is my cost per lead determined?

Your CPL is a function of four inputs: market competitiveness, job type, volume tier, and lead filtering criteria. We build a custom quote based on your zip codes, services, and goals — not a flat rate card.

Can I change my lead volume month to month?

Yes. Volume is flexible. Need to slow down for a vacation or ramp up for the busy season? Just tell your account manager.

What happens if leads don't close?

Closing is a function of your sales process — speed-to-lead, follow-up, and pitch. We coach our partners on what's working across our network. If a lead is invalid (wrong number, fake info, outside your service area), we replace it for free per our replacement policy.

How does billing work?

Pay-per-lead, billed on a regular cycle. No retainers, no setup fees, no ad spend invoices. You only pay for delivered, verified leads.

Do you offer volume discounts?

Yes. Higher monthly volume tiers earn better per-lead economics. We'll structure that into your custom quote.

Is there a setup fee?

No setup fee. Onboarding, ad creative, landing pages, and follow-up automation are all included.

How long until I start receiving leads?

Between 3 and 7 days. Standard launches go live in 3-4 days. If your setup needs custom filters, custom geographies, or deeper CRM integration, we'll be closer to 7 days.

Pricing For Exclusive Leads

Your cost per lead depends on your market, job type, volume, and lead criteria — because a kitchen remodel in Boston and a metal building in Houston are not the same business. Here is exactly how we build your number.

Four Variables That Shape Your Price

Your cost per lead is not a number we make up. It is a function of these four inputs.

Market Competitiveness

Leads cost more in saturated metros than in secondary markets. We price to your territory, not a national average.

Job Type

Metal buildings, full renovations, and kitchen remodels all have different lead economics. Higher-ticket jobs justify different CPLs.

Volume Tier

More leads per month means better per-lead economics. Scale earns discounts.

Lead Criteria

Tighter filters — verified budget, ready-to-buy timeline, homeowner status — cost more per lead but close at higher rates.

Pricing Calculator

Plug in your assumptions. See exactly what this looks like for your business.

Your Numbers

Exclusive Leads Per Month

Your Average Project Value

$50K

Contact Rate

70%

Appointment Set Rate

70%

Close Rate

25%

Cost Per Lead

$250

Exclusive Leads

▼

Reached On Phone

▼

In-Home Appointments

▼

Signed Jobs

▼

Estimated Monthly Revenue

$300,000

Per month from leads

Estimated Yearly Revenue

$3.6M

Based on 12 months at this pace

$12,500

Investment

24x

ROI

$2,083

Cost Per Job

Based on averages across 250+ contractor partners.

Real Numbers from Real Contractors

These are not projections. These are the numbers our partners actually hit.

$400K in 5 months

"I made $400k in 5 months... This is probably the best investment I've made to date for my company."

Anthony

Solid Ground Construction • Texas

$450K in 6 weeks

"In a month and a half, I've sent out a million dollars in proposals and signed up over $450,000 in jobs."

Vincent

Titan Construction Corp • New York

$210K in 29 days

"I made $210,000 in 29 days... I've obviously landed in the gold mine with your program."

Mike

Community Improvement Group • MD

$800K addition closed

"We just closed an $800,000 addition… These people actually want to get the work done."

Antoinette

Pinkney Services • DC

Why Contractors Switch

	Quote Magnet	Angi / Thumbtack	Marketing Agency	SEO
Cost structure	Pay per lead	Pay per lead (shared)	Monthly retainer + ad spend	Monthly retainer
Lead exclusivity	Exclusive	Shared with 5+	Exclusive	Exclusive
Speed-to-lead	Instant SMS routing	Race against others	Depends on team	Manual
Quality control	OTP + filters	None	Inconsistent	None
Commitment	Month to month	Pay as you go	6-12 month contracts	6-12 months
Replacement policy	Yes	No	No	No

See full feature-by-feature comparison →

Pricing FAQ

Ready to See Your Custom Quote?

15-minute call. No pressure. Real numbers for your market.

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